It’s a fact – 70% of new business and 60% of jobs are attained through some sort of networking or relationship marketing. With statistics so compelling, how can you not spend time honing your networking skills? An entrepreneur, consultant and trainer, Lisa Mattam delivers an impactful and insightful presentation so you can take your networking skills to the next level. In her five good ideas, she explores the traditional channels for networking in addition to newer social media. She also provides concrete tips and tools so you will leave an impression that lasts.
Five Good Ideas
- Know your brand
- Build your message
- Develop a map (how will you know where you are going?)
- Be consistent
- Embrace the unexpected
Five Good Resources
- Robin Sharma’s blog at www.robinsharma.com/blog
- Me 2.0: 4 Steps to Building Your Future, by Dan Shawbel
- Never Eat Alone: And Other Secrets to Success, One Relationship at a Time, by Keith Ferrazzi
- The Brand You50 (Reinventing Work): Fifty Ways to Transform Yourself from an “Employee” into a Brand That Shouts Distinction, Commitment, and Passion!, by Tom Peters
- Life’s a Pitch: How to Sell Yourself and Your Brilliant Ideas, by Stephen Bayley and Roger Mavity
Lisa Mattam
The Mattam Group
Lisa Mattam is widely recognized as a consultant to business professionals across the globe. After almost a decade working in pharmaceutical sales and marketing and strategy both in Canada and the U.S., Lisa founded The Mattam Group, a management firm specializing in leadership, organizational development and strategic process. Under her leadership, The Mattam Group has quickly become an industry leader in talent management; her clients include Pepsi Bottling, IBM, Dell and Bayer. In 2009, Profit Magazine ranked Lisa as one of the top ten women emerging entrepreneurs in Canada. In addition to her MBA from McMaster University, where she graduated as valedictorian, Lisa holds a diploma in European Business from ESC Rouen France.